This periodical was published with the objective of developing the Tamil language. The periodical carried literary articles, poems, short stories and political news.
This periodical was brought out with motive towards welfare of women and backward class people, prohibition of liquor, and development of cotton industry
The periodical came out as a daily from AIADMK, the Tamilnadu political party. The then party’s chief and former Tamilnadu chief minister M. G. Ramachandran edited the daily. The daily carried information and happenings in the party.